Syllabus for the KBC Professional Certification Program (Business Culture Specialization)

Module #1: Start Out with a Framework of Understanding

• Textbook – “Understanding and Correctly Using Names and Titles in Korea”
• Essential Handout – “Succeed in Korea by Understanding Company Hierarchy” (Executive Report)
• Extra Reading – Recommended links to related and valuable content
• Classroom – Ask questions and share insights/experiences with the class
• Lecture – Sent to registered students by email

Module #2:Set the Right Tone for Further Discussions

• Textbook – “Greetings and Introductions in Korea”
• Essential Handout – Korean Translation Buyer’s Guide (ebook)
• Extra Reading – Recommended links to related and valuable content
• Classroom – Ask questions and share insights/experiences with the class
• Lecture – Sent to registered students by email

Module #3: Establish Your Channels of Communication

• Textbook – “Business Card Exchanges in Korean Business”
• Essential Handout – The Definitive Guide to Business Cards in Korea (eBook)
• Extra Reading – Recommended links to related and valuable content
• Classroom – Ask questions and share insights/experiences with the class
• Lecture – Sent to registered students by email

Module #4: Keep Your Communications Flowing Freely

• Textbook – “Business Meeting Etiquette in Korea”
• Essential Handout – Rapid Relationship Building in Asia (Video)
• Extra Reading – Recommended links to related and valuable content
• Classroom – Ask questions and share insights/experiences with the class
• Lecture – Sent to registered students by email

Module #5: Share a Tangible and Personal Connection

• Textbook – “Gift Giving in Korea”
• Essential Handout – “The Top Ten Gifts to Give in Korea to Make a Great Impression” (Executive Report)
• Extra Reading – Recommended links to related and valuable content
• Classroom – Ask questions and share insights/experiences with the class
• Lecture – Sent to registered students by email

Module #6: Take the Opportunity to Connect Outside the Office

• Textbook – “Table Manners and Drinking Etiquette in Korea”
• Essential Handout – Various weblog posts from Nojeok Hill: My View from the Top
• Extra Reading – Recommended links to related and valuable content
• Classroom – Ask questions and share insights/experiences with the class
• Lecture – Sent to registered students by email

Module #7: Add a Non-Business Dimension to Your Communications

• Textbook – “Social Interaction and Conversation in Korean Business”
• Essential Handout – Interview with Peter Underwood, “Business Development in Korea Made Easy(er)” and interview with Tom Coyner, “Mastering Business in Korea”
• Extra Reading – Recommended links to related and valuable content
• Classroom – Ask questions and share insights/experiences with the class
• Lecture – Sent to registered students by email

Certification Exam

The exam for the Korea Business Central^® Professional Certification (Business Etiquette Specialization) is made up of 50 multiple choice questions taken from the Textbook and Essential Reading materials.

A passing grade is 85% or higher and you will have one 60-minute attempt to pass the exam.

If you do not pass the exam, you will have to purchase another attempt. Refer to the main certification overview page for the current exam retake price.

Your exam code is: 9KT1SL