Korea is not the only country in which you can do business with Koreans. Millions of Koreans live around the world, and many Korean companies operate internationally. Koreans are quick to adapt to their local environments and learn English well. But you may still achieve more results in business with Koreans overseas by communicating key information to them in Korean.
Don’t underestimate the value of translation in your business with Koreans overseas
Doing business with Koreans overseas can mean working with Koreans in a wide range of situations. For example, Korean immigrants tend to gather in specific businesses in their destination countries. Donut shops and dry cleaning are common businesses for Koreans throughout the US. My team and I have translated marketing materials and user guides for American companies selling to Koreans in these businesses.
At a higher scale, many American companies in the American South want to do business both with Hyundai and Kia, as well as with their Korean prime contractors. These services with Koreans overseas cover everything from insurance to cleaning, from legal services to parts design and manufacture.
Korean consumers living outside Korea are also excellent markets for a variety of goods and services. This is partly because Koreans overseas work hard and tend to be successful. From English classes to clothing and fashion, if you want to connect with the Korean market, then you need to have critical materials translated to Korean.